Monday, March 05, 2007

Post offices remove clocks

Barry Shlachter of McClatchy Newspapers reports USPS is on a drive to standardize the look and feel of all 37,000 of its retail locations. And part of that makeover involves removing all the clocks from customer-accessible areas.

Stephen Seewoester, a Dallas spokesman for the Postal Service, is quoted in an article by Shlachter that appears on the Centre Daily Times Web site as saying, “We want people to focus on postal service and not the clock.”

"It's silly," said Leonard Berry, a retailing and marketing leadership professor, who is also quoted.

"I guess they think people don't have watches."

"Removing the clocks is actually removing a service," Berry said. "Research consistently shows people think they wait in line longer than they actually do whether there's a clock there or not. It's better to invest in making sure the wait time is shorter by improving operational efficiencies."

To read the entire article, click here.
Bookmark and Share
posted by Don Schilling at 7:44 PM